NO BLACKOUT IN DARK MODE
Not everything that looks good in the first draft of a design is also technically feasible.
Good email design is revealed not only in the right look & feel for the specific product, a clear user guide and attractive contents.A more decisive factor is optimal graphic display in the most important email clients.
Background knowledge on devices, operating systems and clients
It requires considerable experience and expertise in the special features of different operating systems and programs for an email to be displayed correctly on the devices of all users. Therefore, before a visual design is created, we always first draw up an email-specific layout concept for coordination of all desired contents and call-to-action elements.
Next, on this basis, we design an email template that actually looks really good whether viewed on a smartphone, tablet or PC – “completely normal” or in dark mode.
FROM LANDING PAGE TO ONLINE SHOP
A company’s own website is the focal point and hub for its public image, and hence it is also the most important online marketing tool.
All websites are not created equal
The classic homepage usually provides comprehensive information about a business and its offerings. Simple landing pages, on the other hand, are like “goalposts” for email and other online marketing campaigns, are intentionally kept lean for this purpose. E-business platforms, such as online shops or booking systems, are as a general rule the main component of a business model, with links to numerous technical components, and it is crucial for business that they operate reliably at all times.
We have our own UX and web design specialists on our team for websites with each of these very different sets of requirements.
WEB DEVELOPMENT & PROGRAMMING
Ever since the leading websites are accessed more often from smartphones than from Notebooks or PCs, we have applied the golden rule “mobile terminals first” when developing homepages, landing pages or online shops. When programming a new website, we first pay close attention to a good graphic display on mobile terminals, whether it be through responsive web design or independent mobile websites.
Your email template experts
In Enigami, you have found a strong team of developers to support you with your web development and programming projects. From choice of technology to programming, we have all customary requirements under control. We have many years of experience, especially in programming demanding email HTML templates for complex application scenarios.
INITIAL CONSULTATION FREE OF CHARGE
HAVE YOU FAILED TO OBTAIN OPTIMAL RESULTS FROM ONLINE MARKETING?
This might be due to the design of your email or landing page. For this reason, we conduct an analysis together with you of your current online offering and take a look at the colour scheme, user guide and graphic display of the contents. We discuss the optimisation of your existing online marketing material and show you the impact that a redesign of the colour scheme or the user guide could have on the results of your marketing campaign. Get in touch with us today. The initial consultation is free of charge.
Farid Benahmed (General Manager)